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ESSENTIALS AT A GLANCE
The Venue
Industry
Country & Region
Producers
Character
Campfire Field Notes. Client Retreats
How parcelLab marked a decade of growth with five days in the Austrian Alps, absorbed a leadership transition mid-planning, and came down from the summit with something that felt, for the first time in a while, like solid ground.
A decade later, the company operates internationally, with teams across Germany, the UK, and the United States, and a client list that spans some of the largest retailers in Europe and North America.
We all know the statistics on how often new businesses fail, so 10 years was definitely worth celebrating. The real question was where to mark such an occasion.
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Closer to Home
Werfenweng, a small Alpine village in the Salzburg region of Austria, answered all of it. The unique resort there integrates naturally into the village landscape without sacrificing the practicalities a global team requires. Two hours by coach from Munich Airport, it sits at the kind of elevation where the air genuinely tastes different and the agenda items that felt urgent at sea level begin to loosen their grip.
Getting over two hundred people from three continents into a mountain village without friction is its own discipline. Munich served as the central hub, consolidating international flights and allowing more of the budget to go directly into the experience on the ground rather than into transfer logistics.
A Pivot in the Planning
Campfire rebuilt the agenda around both. The week that emerged balanced corporate workshops and leadership sessions with the celebration that a ten-year milestone deserved. The shift happened behind the scenes. From the team's perspective, the week simply worked.
The Week Itself
The summit ride was the week's most striking moment. A cable car carried the group to altitude for drinks and dinner with the mountains spread out below, followed by mountaineering activities for those who wanted them. It is the kind of shared experience that travels back with people: a specific memory, a specific height, a specific evening light.
The anniversary dinner took place in a historic regional castle, the kind of setting that gives a decade of work its proper weight. Ten years of building something, celebrated somewhere built to last.
What Came Down from the Mountain
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We hosted our AI Summit with Campfire - nearly 500 attendees - and from start to finish, the experience was outstanding. Ideas, execution, responsiveness, commitment, hands-on effort: everything was exactly how you'd hope it to be. It's such a relief to know you can rely 100% on a team that consistently finds solutions and makes the right calls in the moment.I've worked with a lot of agencies over the years, and Campfire genuinely stood out. The on-site team was warm, professional, and - what I appreciated most - proactive. They didn't just "run" the event; they lived it with us.
We recently used Campfire to host our company IRL in Berlin and honestly couldn't recommend them more highly.Leti and Mari were absolutely exceptional. From the first conversation to the final day of the event, nothing was ever too much hassle — they were organised, responsive, and genuinely went above and beyond at every turn. In all the events we've run as a company, we've never worked with organisers quite like them.The proof is in the results — this was our highest rated IRL yet. If you're looking for an events team who will make you feel like you're their only client, look no further. We'll be back.
Campfire has been worth their weight in gold. I am so grateful for everything they have done for our company retreat. From the first contact, to saying bye at the end of the stay, I know they have been there for us. They’ve been a constant, calm, companion in what could be a stressful and complicated few days.
Campfire organized an outstanding retreat for our company in Sicily, accommodating around 200 participants. Everything was top-notch, from the shuttles to and from the airports to the food, accommodation, workspaces, and even social areas. Letizia and her team were incredibly responsive and practical whenever we had new requests or needed changes throughout the week. This was our second experience working with Campfire, and we hope it won't be our last.
Just came back from a team retreat in Sicily and what can I say, Letizia and Francesca were amazing organisers! Wish it lasted longer and looking forward to many more!
We partnered with Campfire for our company's annual retreat. As a UK-based company, this was the first time the company went abroad for it and finding a partner that could help us sort out all of the details, spoke the local language and plan a truly memorable event was vital to its success. Over several months we worked closely with Letizia and the Campfire team to brainstorm and plan every last detail for the retreat in Italy. They were well organised, great at communication and always reachable when we had any questions. They ensured our team of over 30 were well taken care of at the venue and made sure that every request was handled in a timely manner. They helped us pull off the event beautifully and we definitely recommend them for corporate retreat planning!
Great working with these guys. Letizia and Flo have helped us plan two successful retreats now, always a pleasure. Great attention to detail, brilliant venues and locations. Love the outdoor/nature themed ethos of the company, these folks get it!
All activities during the week where very well planned, our guide was very nice and attentive. She took care of all the things that came along and made our company trip an excellent experience for all of us!
Francesca and Mariona made our company trip to Spain truly exceptional. From the beginning, they were always there to ensure everything ran smoothly and our needs were met – no matter how big or small. Their attention to detail, quick response and friendly approach made the planning process enjoyable. Thanks to their incredible support, the event was a huge success. We couldn’t have asked for better partners and would absolutely recommend them to anyone planning a team event!
We used Campfire for the first time this year, and our annual company offsite turned out to be the best one yet. I had the pleasure of working with Letizia and Francesca, who were both incredibly understanding and accommodating. They took the time to listen to our needs and offered thoughtful suggestions for activities, which ended up being the highlights of the trip. Thank you both again for making it such a great experience!
Leider gibt es nur 5 Sterne zu vergeben. Gern hätte ich mehr vergeben für die großartige Organisation, Flexibilität und hervorragende Zusammenarbeit mit Marica. Sie hat uns bereits zum 2. Mal betreut und unser Teamevent zu einem unvergesslichen Ereignis gemacht. Ich kann Campfire uneingeschränkt empfehlen, wenn es um die Organisation und Durchführung von Teamevents geht.
Great organized trip to Portugal. Every small issue was addressed as best as possible. Additionally, our local guide was just amazing, dealt with everything and was still able to find a few minutes for everyone to learn some more things about our location and Portugal in general.
Huge thanks to Campfire for organizing such a wonderful retreat! Everything was so well thought out, and we truly appreciated the experience. Looking forward to the next one!
